2026
When Every Task Is Correct but the Workflow Is Wrong
How individually successful tasks can still create a confusing journey and why UX needs to consider the whole workflow.
I look for the friction underneath complex workflows. That means careful research, clear interface patterns, and prototypes that make everyday tasks easier for the people who rely on them.
Product Designer at TBC Bank · Scientific research background · Enterprise tools + mobile experiences · Based in Tbilisi
Work
In my design process, I often get Nia asks good questions.
How to bring more clarity to a system shaped by years of complexity?
Reengineering a legacy lending platform around clearer, product-specific workflows.
“The system should explain itself!”
Said system users
How to give people more control over recurring payments?
Keeping subscriptions visible, without moving data to the cloud.
From concept to App Store, I designed a privacy-first subscription manager that makes recurring payments easier to track, understand, and manage.
Independent redesign concept
How might we help drivers start, monitor, and end parking with confidence?
Making everyday parking clearer, from choosing a vehicle to ending a session.
A redesign concept with guided setup, visible session status, and clearer parking controls.
Writings
I love chasing down my thoughts on what I’m learning about design.
2026
What Happens to UX When There Is No Screen?
Exploring how people understand, control, and trust experiences when the interface moves beyond a screen.
2026
The Psychology of Normalized Friction
Why people adapt to frustrating experiences, and how familiar workarounds can hide opportunities for better design.
About
Hi, I’m Nia!
I’m a product designer with a background in scientific research, currently designing internal banking tools at TBC Bank. I enjoy untangling complex workflows and turning data-heavy systems into clear, usable experiences. My research background brings curiosity and an analytical approach to how I design.
How can I make complex systems feel
simpler?
My recent timeline:
2015 - 2021, Greifswald University
Collected palynology data for model training, contributed as a domain expert, and tested how the final tool could present results and support research workflows.
2024 - 2025, Product design
Learning experiences, subscription management, and a city parking redesign.
2025 - Present , TBC Bank
Internal lending tools, operational dashboards, and reusable design patterns.
Outside of design, I love taking walks, writing, and going for run and workout.
